What Are You in the Business of?

 What are you in the business of? (HINT: it's probably not the thing you think it is by itself).

It sounds like a simple question, but it's important to know and understand this answer. 

Let's start by saying it doesn't matter the industry or role you have within your company. It doesn’t matter if your leading hundreds or leading five – or even if you technically don’t have anyone who reports to you, but instead you’re over projects or you’re an individual contributor vs a VP of an organization.

It doesn’t matter if you’re in hospitality, healthcare, the military, manufacturing, the government, publishing, or fashion.

It matters that you see yourself as a leader because being a leader means that the real business you're in is the people business.

When you're a leader, you are in the people business because you’re taking care of people.

And when you’re taking care of people, they will take care of your processes, and that will take care of your performance. When you make that shift from looking at just your organization or industry to looking at your role from this higher perspective, it will shift how you show up and engage with your peers, your team, your clients and that will make all the difference inside your organization and industry.